An exploration in branding, ski graphics, illustration and exhibition design. Designed for the three month pop-up exhibition Alignment/Suspension. The space drew inspiration from modern street style fashion, architecture and 1980s pop culture. The objective was to explore the possibilities of consumer products and brand experiences in the action sports industry.

Specifics of the work included designing a brand identity, the vinyl wrap covering the skis, small memorabilia, photography and exhibition space as it changed forms throughout the three-month exhibition. The Old school ski design project was also presented at Alignment/Suspension as a later unveiling that the “Limited” Edition ski design.